Before the Fringe
www.prague.tv
English-language news and resources for Prague. Includes a listings section to which you can upload your own show details.
www.expats.cz
English-language resource for expatriates and visitors to the Czech Republic with a 'What’s on' section to which you can upload your own event. We recommend you label your show as 'FRINGE FESTIVAL 2018:…' then the name of your show. There are many other shows happening in Prague the week of the Fringe – this will help your show stand out.
Social Media Package
Sign up for the exclusive Social Media Package for performers for extra promotion of your show. Full details and sign up form HERE
Facebook
We recommend that you 'like' and 'follow' the official Prague Fringe page (www.facebook.com/praguefringefestival) and get networking! You can also join the Prague Fringe Artists and Producers group to connect with other performers.
Twitter
Connect with the Fringe and other performers by tweeting us at @praguefringe and using the hashtag #praguefringe18
Instagram
We have a growing following on Instagram and post regularly in the lead up to, and during the festival. Follow us at @praguefringe, remember to tag us in your posts and use the hashtag #praguefringe18.
Embassies
We work with all of the major Embassies to promote the festival. We alert specific embassies if shows from their country are part of the programme and invite Ambassadors to performances. You can contact your own embassy to reinforce the message. A list of contract details for most embassies in Prague can be found here: http://www.myczechrepublic.com/embassy_visa/
During the Fringe:
Promote each other
Obviously there is no end to what you could do in terms of drumming-up a crowd once in Prague but one thing we highly recommend that all companies do is to promote each other. End of show announcements such as 'the next show in this theatre is...' or 'head over to XXX and see our friends show...' etc. work very well. Audiences rely on, and are actively looking for, ideas of what to see next – word of mouth plays a big part. It’s quite usual at Fringes to even recommend audiences to spread the word if they liked your show! Get out there and see other shows and work out ways to cooperate in terms of distribution etc. Exit flyering, giving info to or performing excerpts to the audiences of other shows that may attract a similar crowd to yours as they enter or leave the theatres is invaluable. Prague Fringe is a relatively intimate festival and you will very quickly get to meet and know the other companies that are performing and the festival staff – make use of that!
Flyers and posters around Prague
Keep your flyer distribution network active around town. A polite hello (even in English) and 'is it ok?' should suffice... say it’s the Fringe Festival! Also saying it’s theatre or comedy will help.
See our handy map of potential cool places to flyer HERE
Flyering on the street
In 2002 it became illegal to hand out flyers on the streets of Prague – do so at your own risk! Doing so in queues at Fringe venues is fine.
Tourism Information Offices
Prague City Tourism is an official partner of the Fringe and will promote the festival via their various stands and offices across the city and online. Their newly opened central information office is at: Rytířská 12, 110 00, Praha 1, very close to Můstek metro station. They also have a stand in the arrivals hall at Prague Airport.
Unfortunately, many of the other Prague tourist info centres are privately run with their own mainstream agenda, meaning they are unlikely to allow you to promote your show inside their premises.